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Why Best Western? 

Best Western has been around in Great Britain for a good few years now and we’d like to think we’re looking good for our age. For over 30 years we have been pooling our talents (and more importantly, our commitment to quality) to deliver a personal level of service meaning that our customers get the best of both worlds – the warm local smile and the big quality as standard!


Every Best Western hotel is individual and crammed full of its own personality giving customers a whole host of choices from castles to coaching inns, sea views to mountain views and modern to listed buildings. The only thing that is the same is our commitment to the quality, value and standards of service that every guest receives.

Local produce is important to our hotels and some go even further by growing their own food and drink within their grounds. From lemon curd freshly made from the hotels lemon tree to white wine grown and bottled in the grounds there is so much more to our hotels than first impressions. In fact, it’s the lasting impressions that we are interested in and that is exactly what we do well with fantastic customer service from a bunch of people who really care about your stay.

The Best Western Portfolio

Experience Best Western hotels in a whole new light! Best Western now offers six types of hotels to meet the unique travel needs of guests around the world.


Our timeless flagship Best Western hotels offer exceptional value with the comfort of home and the amenities to ensure a restful and productive stay.

BW Plus


From stylish, well-appointed rooms to upgraded modern amenities, Best Western Plus hotels are thoughtfully designed to meet the needs of both business and leisure travellers who are looking for enhanced style and comfort.



At Best Western Plus Executive Residency hotels travellers will enjoy the perfect combination of hotel and home, for an enriching extended-stay experience under the iconic Best Western brand name.

BW Vib


Introducing Vīb (as in Vibrant), a new stylish and dynamic boutique hotel concept designed to meet the needs of today’s connected traveller. Vīb hotels will be located in the heart of key urban and primary markets around the world.

BW Premier


Our upscale Best Western Premier hotels offer the chance to experience truly refined atmosphere and style. Guests enjoy deluxe amenities and features, combined with superior comfort and service.



The carefully selected upscale hotels in the BW Premier Collection continue Best Western International's rich history of providing guests with unique, local and unforgettable hotel experiences around the world.


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