BE THE

HOTEL

YOU WANT TO BE

Born to be different

We’ve gone beyond the hotel brand you thought you knew. Our vision is to deliver outstanding return on investment with a brand collection ranging from economy to luxury, which fights against uniformity, celebrates independence, and does business like no other hotel franchise.

Best-Western-Hotels-Brand-grid
All Brands
Branded
Soft Brand
Boutique & Lifestyle
World Hotels
Construction

This upper midscale brand includes an eclectic collection of hotels in primary and secondary markets, which offer unique local experiences. Affordable stays with quality comfort, bursting with personality.

Better
Guidance
Sales, Marketing & Revenue training programmes to remain competitive in fast moving, technology-led market.
Control
Cloud-based meetings and events management platform providing live distribution of rates and availability to major online meetings operators and consortia partners.
Support
Access to Beacon – Britain’s leading hospitality purchasing organisation

BENEFITS THAT TAKE YOU

BEYOND
  • Global loyalty scheme - BW Rewards
  • TMC preferred agreements
  • Discounted brand OTA partnerships
  • Affiliate marketing programs
  • International corporates & RFPs
  • Global chain code - GDS
  • Global web connectivity
  • 24-hour multi-lingual reservations
  • Revolutionary meetings and events management system
  • Bespoke revenue & marketing platform
  • Complete purchasing power

FLEXIBLE

DESIGN

TOTAL

OPERATIONAL

CONTROL

COST

EFFICIENCY

CUSTOMISED

CONTRACT

TERMS

BECOME A

Purchasing Partner

Want to make a difference
to your bottom line?

Whether you decide to join BWH Hotel Group or not, we can still help you make a positive impact to improve your profitability. Let us help you bring together the right product and service solutions, combined with sector specific expertise to meet your customers’ individual needs.

Browse recent press releases and news
from the Best Western GB brand