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Theres something for everyone at this Sparta, WI hotel, close to bicycling trails, winter sports, festivals and the Fort McCoy Army Base.

The BEST WESTERN PLUS Sparta Trail Lodge is an ideal destination for the business and leisure traveler alike. Sparta and the surrounding areas are the outdoor lovers dream. Known as the Bicycling Capital of America, Sparta is a hub for four state biking trails spanning more than 100 miles. In the winter months, guests can enjoy skiing at the nearby Whitetail Ski Area and 265 miles of snowmobiling trails throughout Monroe County. This Sparta hotel is also close to bowling tournaments, hiking, golfing, hunting and fishing, as well as seasonal festivals like the Butterfest, Cranberry Festival and Octoberfest. And, of course, what visit to Sparta is complete without seeing the worlds largest bike?

Corporate travelers appreciate that this Sparta hotel is close to local businesses, such as Matthews Solocam, Century Foods International and McPherson Guitars. We are also the closest hotel to Fort McCoy Army Base, located just two miles away. And if you are looking for a meeting and event facility in Sparta, the BEST WESTERN PLUS Sparta Trail Lodge offers a conference room perfect for corporate meetings or smaller events.

This Wisconsin Best Western hotel offers amenities that make our guests feel right at home, including TVs in the guest bathrooms. We offer well-appointed standard guest rooms, business suites and kitchenette suites, all featuring cable satellite TV, a microwave and refrigerator. Our guests start their day with a complimentary full breakfast, and have the option of enjoying dinner and drinks at our onsite restaurant, Brewskis Pub & Grill. For family-friendly fun, take advantage of our three pools, including a kiddie pool with alligator slide, and hot tub.

To create an unforgettable trip to Sparta, Wisconsin, contact the friendly staff at the BEST WESTERN PLUS Sparta Trail Lodge today!

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4445 Theater Road
United States
AAA - 2 Diamond


Pets: No Pets accepted
Check-in & Check-out
15:00:00 | 12:00:00
  • Low rate guarantee
  • Free WIFI
  • 270+ hotels in GB

Rooms & Rates


Location and Attractions

Getting there.

Sat nav users: type 54656-5410

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4445 Theater Road
United States

What's nearby?


  • 30 mile(s) from La Crosse

  • 77 mile(s) from Eau Claire

  • 95 mile(s) from Rochester, Minnesota

  • 109 mile(s) from Stevens Point

  • 117 mile(s) from Madison

  • 119 mile(s) from Dubuque, Iowa

  • 145 mile(s) from Appleton

  • 160 mile(s) from St. Paul, Minnesota

  • 184 mile(s) from Milwaukee

  • 255 mile(s) from Chicago

  • 0.5 mile(s) from Century Foods

  • 2 mile(s) from Mathews Inc., Compound Bow Company

  • 2 mile(s) from Multistack®

  • 2 mile(s) from Northern Engraving®

  • 2 mile(s) from McPherson Guitars

Room Theatre Classroom U-Shape Boardroom Banquet
Have an enquiry?
Contact events on 0845 620 0506


  • TripAdvisor
TripAdvisor Traveller Rating: Rating: Based on 214 traveller reviews
Rating: 5 130
Rating: 4 60
Rating: 3 17
Rating: 2 4
Rating: 1 3

Very pleasant stay!

23/10/2016 roadranger22,

We were in sparta to see friends and booked a room here. Checking in was fast, professional and staff very amicable. Our king room was very spacious with a chair and footstool, bed comfortable. Bat... more


Fall Colorama trip

16/10/2016 Judy2411, Plover, Wisconsin

Great rate, friendly staff. Clean & comfortable. Many selections on the free breakfast including an automatic pancake maker & make your own waffle station Extra pool for those travellng with young c... more

Owner Response
John H, General Manager at BEST WESTERN PLUS Sparta Trail Lodge, responded to this review
Thank You Judy for such a wonderful review of the Best Western Sparta Trail Lodge. I am so glad that you had such a great stay in Sparta, Wisconsin. Please come back and see us again if you are ever in the area again.

Sparta Best Western

13/10/2016 Douglas S, Sparta, United States

We always stay here when we are close to Sparta.Very close to Camp McCoy. Nice bar on site! Motel is recently remodeled, with new furniture, carpet, etc. A very nice motel to stay at for a reasonable... more

Owner Response
John H, Manager at BEST WESTERN PLUS Sparta Trail Lodge, responded to this review
Thanks Doug, it was nice to see you again. I did wonder after talking with you if you were gonna have another brisket sandwich in Brewski's. Glad to know we keep coming through for you. I appreciate your continuous patronage to our hotel and look forward to seeing you in the near future.


26/09/2016 Jodie B, Waterford, Wisconsin

We booked our stay months ago in preparation for Cranberry Fest which is 30(ish) minutes away from the hotel. We were surprised to see the hotel looked nothing like the photos. Our room was up-to-date... more

Owner Response
John H, General Manager at BEST WESTERN PLUS Sparta Trail Lodge, responded to this review
Thanks Jodie for such a wonderful review. We are in the process of updating whole hotel and I am pleased that you enjoyed one of the newly renovated rooms. Brewski's does have one of the best tasting Bloody Mary's I have had, so I am glad you enjoyed that area of the hotel along with the breakfast that we provide. Hopefully we will see you again next year during the Cranberry Festival.

Hotel Experience

26/09/2016 545debrah,

Very friendly staff. Rooms were clean. Breakfast buffet kept full and clean. We stayed at this hotel on an event weekend and very pleased with the whole hotel experience. Hope to stay there next year.... more

Owner Response
John H, General Manager at BEST WESTERN PLUS Sparta Trail Lodge, responded to this review
Thank you Debrah for staying with us over CranberryFest Weekend, I am glad everything was to your expectations and look forward to seeing you next year.