London

The cosmopolitan capital of London plays host to millions of tourists each year, who come to explore its diverse districts, cultural landmarks, world-class shopping and cuisine. There really is something for everyone to enjoy, as this versatile city is overflowing with tourist attractions. Why not admire the architecture at St Paul’s Cathedral, view some rare artefacts at the British museum or enjoy a butterbeer at The Harry Potter Warner Bros Studio? Those with a taste for the obscure will be just as well catered for, and may enjoy riding the world’s longest slide at the Olympic Stadium or marvelling at Europe’s largest stock of neon signs at the ‘God’s Own Junkyard’ store.
Best Western proudly boasts over 50 hotels in the London area, stretching across many of the capital’s districts. Each offers its own unique charm, as you can enjoy classical Victorian character at our hotel opposite Hyde Park, modern comfort at our hotel in Hammersmith or the stylings of a Swiss Cottage at our hotel in Regent’s Park. We understand Central London can be a little loud and busy for some, so we also offer a host of hotels in the capital’s surrounding suburbs and cities. Whichever Best Western you decide to stay in, we guarantee you’ll enjoy a superb city break.
Buckingham palace behind beautiful green gardens and pond

Things to do in London

Whether you’re a first timer in London wishing to see the Houses of Parliament and Hyde Park, or a seasoned visitor seeking something a little more niche, London is sure to grant you an unforgettable break full of unique art, history, music, fashion and nightlife.

 
  • Buckingham Palace:  If you don’t frequently find yourself in London, visiting the Queen at Buckingham Palace should certainly be on the to-do list.  Head to the palace for the changing of the guard at 11:30, or take a tour of the state rooms and admire Britain’s most famous home.

  • The Butterfly House at the Natural History Museum: For some summertime fun from April to September make sure to visit the butterfly house at this world famous museum, where you’ll behold thousands of rare and beautiful butterflies, caterpillars and moths.

  • Sky Garden: This unique public space stretches over three floors and offers panoramic views across London. Its selling points include observation decks, plenty of bars and restaurants, and London’s highest landscaped garden. Sky garden is free to enter, but booking is essential.

Large platter of food available in London

Eating and drinking in London

You’ll find the world on your plate in London as the city boasts a hugely varied selection of restaurants - offering something extraordinary for every taste and budget. Enjoy dinner at a quirky eatery, a world-renowned Michelin star restaurant or one of the many street food markets.

 
  • Barrafina: The incredibly praised Barrafina is no stranger to 5 star ratings, as it graces the top of many London restaurant rankings.  It serves flawless tapas, with a no reservations policy. A huge queue is of course to be expected, but nibbles will be served as you wait – and even those are likely to send your taste buds into a frenzy.  

  • Albion: Think unfussy, but unbeatable all-day dining. This café, bakery, farmer's market-style shop offers a menu full of fresh, hearty and home-cooked Brit café classics. (Note: their hand-moulded pies are honestly some of the best we’ve ever tasted.)

  • Sushisamba: Treat yourself to an exceptional blend of Japanese, Brazilian and Peruvian cuisine, in one of London’s most talked about spots. The inside is styled to perfection, whilst the views of London on offer are just as magnificent. You’d best make a reservation though, as the superb quality is no secret.

Covent Garden street sign in London

Shopping in London

London is world-famous for its shopping, with each shopping area possessing its own distinct personality. You will find plenty of independent boutiques, world-famous department stores, designer shops and popular high street brands.

 
  • Oxford Street: You can hardly visit London and not take a trip to Europe’s busiest shopping street. This major road in Westminster has approximately 300 shops, so leave some extra room in the suitcase. Just off Oxford street, you’ll find Carnaby Street and its iconic arch. This chic area is renowned for its fashionable boutiques, pop-up shops and shopping events.

  • Covent Garden: This London district is famous for its fabulous shopping, as you can explore many of the world's most luxurious fashion and beauty brands.  Treat yourself to some Jo Malone or Charlotte Tilbury goodies, and then a well-deserved G&T at Mr Fogg’s Gin Parlour.

  • Harrods: Harrods is quite possibly the world’s most famous department store, taking luxury shopping to a whole new level. Despite its humble beginnings as a grocery shop, Harrods now stands as the largest store in Europe with 7 floors of unique boutiques, global flagship brands and some of the best food in London.

Shakespeare globe theatre at night time

Culture and nightlife in London

London is often considered one of the world’s greatest culture capitals, with countless galleries, music venues, museums and theatre performances to leave you captivated. London’s nightlife proves just as inviting as the cinemas, bars, restaurants and nightclubs in each district offer a completely bespoke variety of nights. Whether you’re in the West End or Camden, you’ll have no trouble finding something that caters to your tastes.

 
  • Shakespeare Globe Theatre: The Shakespeare Globe in Bankside exhibits some of the world’s best theatre actors performing globally renowned productions of Shakespeare, for a truly unmissable night.

  • Spend a late night at a museum: Visit one of London’s most popular museums after-hours for one of their monthly events, as you can expect to be treated to special exhibitions and talks from experts.  Museums include the Science Museum, the Victoria and Albert Museum and the Natural History Museum.

  • The Exhibit: This all-day eating and drinking spot and creative space puts on an ever-changing programme of events. Expect art and comedy performances, karaoke nights, bottomless brunches and plenty of films in its very own cinema.

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