I think some people exaggerate issues or expect to much, so maybe this will help:
We paid £34 for a double room on a Friday night through another online agent (direct as it was cheaper than being linked through TA!).
The hotel is easy to find.
The car park is very small, some people had parked over two spaces which didn't make matters any easier - had to keep checking for a space, got one eventually. The road down the side is pay and display.
No issues with the staff.
The hotel is not the most clearly laid out but we, of average intelligence, were able to get to and from our room without getting lost.
The rooms were hot. As in uncomfortably warm, which did result is a worse nights sleep than I would have liked. The windows open a decent distance which did provide some relief. The view from the window was not great but you're on the outskirts of a British midlands town centre, don't know what some people expect! The bed was fine.
There was some minor grime in the bathroom but it wasn't offensive, just a bit of grout and sealant that needed a scrub. You can hardly expect luxury at £34.
The location is within walking distance of town centre.
For the price, I would stay again. less