Best Western Premier Collection

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Live the high life in London!

BEST WESTERN PLUS Seraphine Hammersmith Hotel in London is ideally located on King Street, Hammersmith, just a few minutes walk from the Hammersmith tube and bus stations to keep you close to the capitals best bits.

This modern, intimate chic hotel is just the place for a few days holiday or short business trip. Whatever your reason for stopping by you'll find plenty of reasons to pay a visit to the stylish shops, bars and restaurants nearby. Hammersmith Apollo is only a few minutes walk from the hotel for those wanting to see famous funnies, and the hotel is also within easy access to both the Olympia and Earls Court Exhibition Centres. We're also a short haul from Heathrow Airport if you're en route to holidays elsewhere.

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84 King Street
W6 0QW


Breakfast is continental only
Bars, Free WIFI, Twenty Four Hour Service, Lift to some floors
Free internet available throughout the hotel
There is parking available nearby.
Pets: No Pets accepted Guide and hearing dogs only
Check-in & Check-out
14:00 | 12:00
  • Low rate guarantee
  • Free WIFI
  • 270+ hotels in GB

Rooms & Rates


Dining and Bars



This modern, comfy-cozy bar offers a range of snacks and drinks. Whatever your wants, we'll serve you with a smile after a great day out in London.

Opening hours

Weekend times may vary

Location and Attractions

Getting there.

Sat nav users: type W6 0QW

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Nearest motorway: M4, J1, 2.00 miles
Nearest train station: London Paddington, 6.00 miles
Nearest tube station: Hammersmith, 3.00 mins
Nearest airport: London Heathrow, 12.40 miles

84 King Street
W6 0QW

What's nearby?


  • Chelsea Football Club (2 miles)

  • Fulham Football Club (2 miles)

  • Queens Park Rangers (2 miles)

Cities & Attractions

  • Hammersmith Apollo (0.4 miles)

  • Empire Shepherds Bush (2 miles)

  • Buckingham Palace (3 miles)

  • Big Ben (4 miles)

  • Hyde Park (2 miles)

Meetings, Conferences and Events

Available room set ups

U shape

Room Theatre Classroom U-Shape Boardroom Banquet
The King Suite 24 24 10 14 0
Have an enquiry?
Contact events on 0845 620 0506


  • TripAdvisor
TripAdvisor Traveller Rating: Rating: Based on 446 traveller reviews
Rating: 5 108
Rating: 4 203
Rating: 3 87
Rating: 2 31
Rating: 1 17

Greay Location for a concert at Eventim Apollo

30/11/2015 Mark S,

Dare I say it my better half insisted on dragging me along to see Will Young and wanted a night in town staying close to the Eventim Apollo. I chose the Best Western PLUS Seraphine Hammersmith Hotel a... more


Quite a surprise

30/11/2015 Clanranald, Glasgow, United Kingdom

I visited this hotel while on a business trip and despite my knowing Hammersmith fairly well I hadn't spotted it before so I was surprised that such a nice hotel was so indistinct from the main street... more


Great hotel with easy links to central London!

29/11/2015 793abbeyt, Manchester, United Kingdom

Really modern and nicely decorated rooms. Good rate and friendly staff! Good breakfast spread however, would like an option for full English (which would be willing to pay extra for) Would definitel... more


Second visit

28/11/2015 Steve R, Queensland, Australia

Loved the place so much . Had to come back . Alex on the front desk was so so helpful. She was a gem . Extremely helpful. Very knowledgeable and friendly. Only had to mention Harrods and Alex told us ... more


Very nice

23/11/2015 Stacey H,

Stayed here for 2 nights for a short trip away to London. Would recommend this hotel happy to help with everything. Breakfast was fine, quick breakfast before we headed out to catch the tube into cent... more