19/09/2007 12:51:26
UK hotels are being urged to raise their standards in the run up to the London 2012 Olympics.
The plea comes as part of a report launched earlier this week by the Department of Culture, Media and Sport. It points out that only 53% of hotels in the UK currently carry a star rating for quality, and that the figure for London is just 34%.
In a bid to attract the full £2.1 billion of revenue that it is thought the games could bring to London, the government says that it wants to see 85% of accommodation rated by 2012.
"London 2012 is a huge opportunity for the UK tourism industry," said tourism minister Margaret Hodge. "In five years time millions of visitors will be coming here for the first time and we want them to come back time and time again - and bring their family and friends."
If you’re thinking of staying in London for the Olympics, why not put our hotels in London to the test? All Best Western hotels carry a star rating.